Director/PDMR Shareholding

DS Smith Plc (the "Company")

In pursuance of the Company's obligations under Disclosure Rule 3.1.4R (i)(a), the Company hereby notifies that the following PDMR share transactions occurred on 1 July 2016.

1) Miles Roberts, Adrian Marsh and Stefano Rossi notified the Company on 1 July 2016 that, as a result of being granted an award under the DS Smith Deferred Share Bonus Plan (the "Bonus Plan"), they have acquired a conditional right to receive the number of Shares set out below.

The award under the Bonus Plan referred to above will normally vest on the third anniversary of the date of grant, being 1 July 2019.

The awards were granted by reference to the three day average price of a Share to 30 June 2016 of 379.8 pence, and operate subject to the conditions set out in the rules of the Bonus Plan.

No consideration was paid for the grant of the award. No price is payable on the vesting of the award.

2) Miles Roberts, Adrian Marsh and Stefano Rossi notified the Company on 1 July 2016 that, as a result of being granted an award under the DS Smith Performance Share Plan (the "Performance Share Plan"), they have each acquired a conditional right to receive the number of Shares listed below.

The awards were granted by reference to the three day average price of a Share to 30 June 2016 of 379.8 pence, and operate subject to the conditions set out in the rules of the Performance Share Plan. They will normally vest, subject to the satisfaction of performance conditions, on the third anniversary of the date of grant, being 1 July 2019. 

No consideration was paid for the grant of the awards. No price is payable on the vesting of the awards.

For and on behalf of DS Smith Plc

Company Official Responsible for making this notification:

Iain Simm, Company Secretary

Date of this notification: 1 July 2016